Different Alterations of the Logo
Sketches and Inspiration References
These logos were made for Graphic Design course at the University of Florida. The assignment objectives were to create a logo for Kutzeymateen Wilderness Lodge located in Canada. Initially, as the nature of the location is full of grizzly bears, I created some logos that had bear elements in it. Later on, to get away from the cliche approach, I decided to show the relationship between nature and people in my logo. By researching the location, I found the main elements of the nature located in Kutzeymateen. Therefore, I used mountains, trees, and people and made a harmony of these 3 elements in my logo. Finally, I animated the final logo in Adobe AfterEffects.
These are some mockups on 4 logos i made.